Starbucks Corp.: Murrey analysis

Jun 26, 2026, 1:34:34 PM

Current trend

Shares of Starbucks Corp., an American coffee company and owner of the namesake coffeehouse chain, are trading within a long-term upward trend, forming a corresponding channel. At the beginning of June, the price reached its lower border near the reversal level 93.75 (Murrey [2/8]), failing to achieve a breakdown and resuming growth. Currently, the price has returned to the positive part of the Murrey trading range and is testing the 103.12 level (Murrey [5/8]). After consolidating above, further growth is expected with the targets at 106.25 (Murrey [6/8]), 109.38 (Murrey [7/8]), and 112.50 (Murrey [8/8]). In case of a breakdown of the 96.88 level (Murrey [3/8]), the asset may leave the channel through the lower border and decrease towards 93.75 (Murrey [2/8]) and 87.50 (Murrey [0/8]).

Technical indicators do not provide a unified signal. Bollinger bands are turning horizontally. The MACD histogram has moved into the positive zone, issuing a buy signal. Stochastic is directed upwards, being close to the overbought zone. On the weekly chart, Bollinger bands are also heading upwards, making a further increase in price more relevant.

Support and resistance

Resistance levels: 103.12, 106.25, 109.38, 112.50.

Support levels: 96.88, 93.75, 87.50.

Trading tips

Long positions can be considered above 103.12 with the targets at 106.25, 109.38, 112.50 and stop loss 100.80. Implementation period: 5–7 days.

Short positions can be considered below 96.88 with the targets at 93.75, 87.50, and stop loss 99.00.

Scenario

Time frame	Weekly
Recommendations	BUY STOP
Entry Point	103.15
Take Profit	106.25, 109.38, 112.50
Stop Loss	100.80
Support levels	87.50, 93.75, 96.88, 103.12, 106.25, 109.38, 112.50

Alternative scenario

Recommendations	SELL STOP
Entry Point	96.85
Take Profit	93.75, 87.50
Stop Loss	99.00
Stop Loss	87.50, 93.75, 96.88, 103.12, 106.25, 109.38, 112.50